Kevin Power is a born and bred Durbanite with 20 years global advertising and communications experience.
A qualified lawyer, he left for London in 1995, cutting his teeth in marketing with Marks and Spencer, followed by 11 years with top London advertising agencies – BBDO and Publicis.
He went onto head up accounts for global brands across Europe such as Shell (where he launched their global V-Power range), HP, easyJet, Citi, RBS, WWF and Save the Children where he picked up Grand Prix at the Caples Awards in New York and a Silver Echo in Atlanta, among others. Kevin built the social media division and Search division for Publicis in London in 2008, which are thriving businesses today.
Kevin then returned to South Africa at the end of 2010 to sit on TBWA’s executive committee. He was tasked with building their digital offering from the bottom up – and after 18 quick months had developed an award winning and highly profitable division of the Group.
Motivated by building agencies and a new challenge, Kevin left TBWA with Jon Oliff and Tamerin Borland, and along with Christian Anstice in London set up Conversation LAB in August 2012 growing the agency into SA’s biggest independent digital agency with offices in 4 cities and 70 staff in under 5 years. During this time Kevin and Jon built a second digital agency, as part of a joint venture with The Hardy Boys, which was acquired by WPP in 2014.
Kevin is now based in the UK running the UK arm of Conversation LAB. He still spends a considerable amount of time in SA each year as Group MD and to chase the sun no doubt!